/* Branchenpuls — Swiss editorial identity, scoped to the product page. */
.branchenpuls-page {
  --text: #181d1e;
  --ink: #181d1e;
  --soft: #536062;
  --muted: #647072;
  --line: #d9ddda;
  --accent: #e95337;
  --accent-2: #cf4028;
  --shadow: none;
  color: var(--text);
  background: #f2f3ef;
  font-family: "Helvetica Neue", Helvetica, Arial, sans-serif;
  font-size: 16px;
  -webkit-font-smoothing: antialiased;
}
.branchenpuls-page [hidden] { display: none!important; }
.branchenpuls-page .topbar { min-height: 78px; padding: 16px 4vw; background: #f2f3ef; align-items: center; }
.branchenpuls-page .brand img { height: 30px; }
.branchenpuls-page .site-nav a { font-weight: 500; font-size: 13px; padding: 8px 12px; }
.branchenpuls-page .site-nav a.active { color: var(--text); background: transparent; border-color: transparent; }
.branchenpuls-page .site-nav a.active::after { content: ""; display: block; width: 4px; height: 4px; margin: 3px auto -7px; border-radius: 50%; background: var(--accent); }
.branchenpuls-page .lang-select { border: 0; background: transparent; font-weight: 500; }
.branchenpuls-page .hero {
  max-width: none; padding: clamp(56px,7vw,110px) max(4vw,calc((100vw - 1400px)/2));
  background: #191f20; color: #f2f3ef; overflow: hidden;
}
.branchenpuls-page .hero-grid { grid-template-columns: 1.05fr 1fr; gap: 32px; max-width: 1400px; margin: 0 auto; }
.branchenpuls-page .eyebrow { color: #c6452e; font-size: 11px; letter-spacing: .14em; font-weight: 600; }
.branchenpuls-page .eyebrow::before { display: none; }
.branchenpuls-page .hero .eyebrow { color: #bac5c4; margin-bottom: 38px; }
.branchenpuls-page .hero h1 { color: #f4f5f0!important; font-family: inherit; font-size: clamp(60px,7.4vw,112px); font-weight: 500; line-height: .96; letter-spacing: -.067em; max-width: 12ch; margin-bottom: 32px; }
.branchenpuls-page .bp-accent { color: #ff775a; }
.branchenpuls-page .hero .lead { max-width: 35ch; font-size: clamp(17px,1.5vw,21px); line-height: 1.55; color: #b7c3c1; margin-bottom: 34px; }
.branchenpuls-page .btn { padding: 15px 22px; min-height: 52px; gap: 26px; border-radius: 4px; box-shadow: none; font-size: 14px; font-weight: 500; transition: background .18s,transform .18s; }
.branchenpuls-page .btn-primary { background: #e95337; border-color: #e95337; color: #fff; }
.branchenpuls-page .btn-primary:hover { background: #d1442c; border-color: #d1442c; transform: translateY(-2px); }
.branchenpuls-page .hero .btn:not(.btn-primary) { color: #e2e8e2; background: transparent; border-color: #5c6868; }
.branchenpuls-page .hero .btn:not(.btn-primary):hover { background: #303a3a; }
.branchenpuls-page .bp-hero-entry { display: flex; gap: 14px; margin-top: 22px; color: #a4b1af; font-size: 12px; }
.branchenpuls-page .bp-hero-entry a { color: #a4b1af; }
.branchenpuls-page .bp-geography { align-self: stretch; display: flex; flex-direction: column; justify-content: center; min-width: 0; }
.branchenpuls-page .bp-map-heading { display: flex; justify-content: space-between; color: #b7c3c1; font-size: 11px; letter-spacing: .08em; text-transform: uppercase; }
.branchenpuls-page .bp-geography svg { display: block; width: 100%; overflow: visible; margin: 15px 0; }
.branchenpuls-page .bp-map-grid { color: #75817d; opacity: .16; }
.branchenpuls-page .bp-canton-shapes path { fill: #d5ddd4; stroke: #191f20; stroke-width: 1; vector-effect: non-scaling-stroke; transition: fill .18s; }
.branchenpuls-page .bp-canton-shapes a:hover path,.branchenpuls-page .bp-canton-shapes a:focus path { fill: #ff775a; }
.branchenpuls-page .bp-canton-shapes a:focus { outline: none; }
.branchenpuls-page .bp-canton-shapes a:focus path { stroke: #fff; stroke-width: 2; }
.branchenpuls-page .bp-map-caption { display: flex; justify-content: space-between; gap: 20px; border-top: 1px solid #424d4b; padding-top: 18px; font-size: 12px; color: #a4b1af; }
.branchenpuls-page .bp-map-caption a { color: #f2f3ef; white-space: nowrap; }
.branchenpuls-page .bp-map-credit { color: #8f9e9b; font-size: 10px; margin: 10px 0 0; }
.branchenpuls-page .section { max-width: 1400px; padding: 70px 4vw; }
.branchenpuls-page .section h2 { font-family: inherit; font-weight: 500; font-size: clamp(32px,4vw,58px); letter-spacing: -.05em; line-height: 1.08; }
.branchenpuls-page .section h3 { font-family: inherit; font-weight: 500; letter-spacing: -.035em; }
.branchenpuls-page .section-heading { margin-bottom: 38px; }
.branchenpuls-page .bp-proof-strip { gap: 0; padding-top: 0; padding-bottom: 0; border-bottom: 1px solid var(--line); }
.branchenpuls-page .bp-proof-strip div { background: transparent; box-shadow: none; border: 0; padding: 28px 20px 28px 0; min-height: 120px; }
.branchenpuls-page .bp-proof-strip strong { color: var(--text); font-size: 16px; font-weight: 500; }
.branchenpuls-page .bp-proof-strip span { display: block; font-size: 13px; max-width: 25ch; line-height: 1.5; }
.branchenpuls-page .bp-feature-grid { gap: 36px; }
.branchenpuls-page .bp-feature-grid article { background: transparent; border: 0; border-top: 1px solid #aeb8b4; box-shadow: none; padding: 26px 0 0; }
.branchenpuls-page .bp-feature-grid article::before { display: none; }
.branchenpuls-page .bp-feature-grid article>span { font-size: 11px; font-weight: 500; margin-bottom: 24px; }
.branchenpuls-page .bp-feature-grid h3 { font-size: 30px; max-width: 15ch; }
.branchenpuls-page .bp-feature-grid p { font-size: 15px; max-width: 31ch; margin: 18px 0 24px; }
.branchenpuls-page .bp-feature-grid a { color: var(--text); display: flex; justify-content: space-between; padding: 14px 0; border-top: 1px solid var(--line); font-size: 13px; }
.branchenpuls-page .bp-insight-preview { background: #dfe7de; border: 0; }
.branchenpuls-page .bp-insight-preview h2 { color: #181d1e!important; }
.branchenpuls-page .bp-insight-preview::after { display: none; }
.branchenpuls-page .bp-preview-grid { gap: 26px; background: transparent; }
.branchenpuls-page .bp-preview-grid article { padding: 22px 0; background: transparent; border-top: 1px solid #a5b4a9; }
.branchenpuls-page .bp-preview-grid strong { color: #181d1e; font-size: 21px; font-weight: 500; margin: 18px 0 12px; }
.branchenpuls-page .bp-preview-grid p { color: #46554d; font-size: 14px; }
.branchenpuls-page .bp-preview-label { color: #46554d; font-weight: 500; font-size: 10px; }
.branchenpuls-page .bp-boundary { color: #46554d!important; font-size: 12px; }
.branchenpuls-page .bp-newsletter { grid-template-columns: minmax(0,1fr) minmax(0,.85fr); border: 0; background: transparent; margin: 24px auto; gap: 24px 70px; }
.branchenpuls-page .bp-newsletter h2 { max-width: 17ch; }
.branchenpuls-page .bp-newsletter-copy>p:not(.eyebrow) { margin-top: 22px; font-size: 16px; max-width: 37ch; }
.branchenpuls-page .bp-newsletter-form,.branchenpuls-page .bp-login-form { padding: 30px; background: #fff; border: 1px solid #d9ddda; border-radius: 8px; }
.branchenpuls-page .bp-newsletter-outcomes { gap: 18px; }
.branchenpuls-page .bp-newsletter-outcomes div { background: transparent; border: 0; border-top: 1px solid var(--line); padding: 15px 0 0; }
.branchenpuls-page .bp-newsletter-outcomes strong { font-size: 14px; font-weight: 500; }
.branchenpuls-page .bp-newsletter-outcomes span { font-size: 13px; }
.branchenpuls-page .bp-newsletter-access { font-size: 11px; }
.branchenpuls-page .intake-form .field>span { font-size: 12px; font-weight: 500; }
.branchenpuls-page .intake-form input:not([type=checkbox]),.branchenpuls-page .intake-form textarea { border-radius: 4px; background: #f6f7f3; border: 1px solid var(--line); font-size: 15px; min-height: 52px; }
.branchenpuls-page .intake-form input:focus { border-color: #e95337; box-shadow: 0 0 0 3px #e9533720; }
.branchenpuls-page .consent-line { font-size: 12px; font-weight: 400; line-height: 1.65; }
.branchenpuls-page .consent-line input { accent-color: #e95337; }
.branchenpuls-page .bp-form-note { font-size: 12px; }
.branchenpuls-page .bp-access { border-top: 1px solid var(--line); grid-template-columns: minmax(0,1fr) minmax(0,.85fr); gap: 70px; }
.branchenpuls-page .bp-access h2 { font-size: 40px; }
.branchenpuls-page .bp-access-copy p,.branchenpuls-page .bp-access-copy li { font-size: 14px; }
.branchenpuls-page .bp-new-access { box-shadow: none; background: #fff; border-radius: 6px; }
.branchenpuls-page .bp-new-access-grid { grid-template-columns: minmax(0,.7fr) minmax(0,1.3fr); }
.branchenpuls-page .footer { max-width: 1400px; padding: 32px 4vw; margin-top: 0; font-size: 12px; }
.branchenpuls-page .footer-identity strong { font-family: inherit; color: var(--text)!important; }
.branchenpuls-page .footer-identity p { font-size: 12px; font-weight: 400; }
.branchenpuls-page .footer-links a { color: var(--soft); }
.branchenpuls-page :focus-visible { outline: 2px solid #e95337; outline-offset: 4px; }
@media(max-width:980px) {
  .branchenpuls-page .hero-grid { grid-template-columns: 1fr; }
  .branchenpuls-page .hero { padding: 56px 6vw; }
  .branchenpuls-page .hero h1 { font-size: clamp(64px,11vw,92px); }
  .branchenpuls-page .bp-geography { max-width: 620px; margin: 28px 0 0; }
  .branchenpuls-page .bp-newsletter,.branchenpuls-page .bp-access,.branchenpuls-page .bp-new-access-grid { grid-template-columns: 1fr; gap: 28px; }
  .branchenpuls-page .bp-newsletter { grid-template-areas:"copy" "form" "outcomes" "access"; }
}
@media(max-width:620px) {
  .branchenpuls-page .topbar { min-height: 68px; padding: 15px 6vw; }
  .branchenpuls-page .hero { padding-top: 48px; padding-bottom: 40px; }
  .branchenpuls-page .hero h1 { font-size: clamp(50px,13.7vw,78px); }
  .branchenpuls-page .hero .eyebrow { margin-bottom: 28px; font-size: 10px; }
  .branchenpuls-page .hero .lead { font-size: 17px; }
  .branchenpuls-page .hero-actions { gap: 10px; }
  .branchenpuls-page .hero .btn { gap: 12px; padding: 14px 16px; font-size: 12px; }
  .branchenpuls-page .bp-map-heading { font-size: 10px; }
  .branchenpuls-page .bp-map-caption { flex-direction: column; gap: 8px; }
  .branchenpuls-page .section { padding: 44px 6vw; }
  .branchenpuls-page .bp-proof-strip { grid-template-columns: repeat(2,minmax(0,1fr)); padding-top: 12px; padding-bottom: 12px; }
  .branchenpuls-page .bp-proof-strip div { padding: 16px 12px 16px 0; }
  .branchenpuls-page .bp-proof-strip strong { font-size: 14px; }
  .branchenpuls-page .bp-proof-strip span { font-size: 12px; }
  .branchenpuls-page .bp-feature-grid,.branchenpuls-page .bp-preview-grid { grid-template-columns: 1fr; gap: 24px; }
  .branchenpuls-page .bp-feature-grid h3 { max-width: none; }
  .branchenpuls-page .bp-newsletter-outcomes { grid-template-columns: repeat(2,minmax(0,1fr)); }
  .branchenpuls-page .bp-newsletter-form,.branchenpuls-page .bp-login-form { padding: 22px; }
  .branchenpuls-page .bp-newsletter .form-actions .btn { width: 100%; }
  .branchenpuls-page .bp-access h2 { font-size: 32px; }
  .branchenpuls-page .footer { padding: 28px 6vw; }
}
@media(prefers-reduced-motion:reduce) { .branchenpuls-page * { transition: none!important; } }